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Let’s say your copywriter came up with a brilliant campaign. You have the designers come up with a creative, beautiful ad campaign, but they want to use material from an artist not on the in-house team. Let’s say said artist saw his or her artwork in a campaign and files to sue for not receiving
There has a been a steady rise is digital printing and is forecasted to keep doing so. A recent report by the Smithers Pira (UK) indicated that the global digital printing market will grow to €165 billion in 2018, almost 50 percent of the offset sector across the world and higher in the more mature
New year — new resolutions. But usually this involves your personal or family life. But what about your business? Just like a fresh coat of paint, a new marketing strategy or two will give your brand a much-needed facelift, attracting new clients or re-excite old ones. Here’s a few ideas that will inspire you this
Some employees are happy to take chances when it comes to safety. They take needless risks in an effort to save time or cut their workload. In reality, all they’re doing is subjecting themselves and others to hazards that could cause a serious injury. Workers form bad habits when they repeatedly perform their jobs in
Using vibrant colors and finishes help packages stand out on the shelf, drawing the eye and influencing buying decisions.  Choosing the right spectrophotometer for the job is a critical element of a color managed workflow in a packaging operation. by Ray Cheydleur In a highly competitive marketplace, brands and packaging designers are looking for ways
One of the likely consequences of the repeal of the Affordable Care Act individual mandate under the tax overhaul that President Trump signed into law right before Christmas is a migration to short-term health plans. These plans are essentially low-cost, low-coverage plans that do not comply with the ACA’s protections and benefits. They are not
by FESPA Staff Ultra Violet has been announced as the Colour of the Year for 2018 by Pantone, the global authority on colour. Ultraviolet is a shade of purple that has come to connote mystery and intrigue, power and passion. It is associated with emblems of royalty and advances in technology, as well as cosmic mysteries
As the full threat of hacking and cyber attacks takes hold, cyber insurance policies are evolving so that the primary focus is on business interruption coverage. When these policies first hit the market, they were mostly focused on covering the costs of notifying individuals whose personal data or credit card information may have been exposed,
Last week we brought you the first five laws, trends and regulations that will affect businesses in 2018. This is part with the remaining five. Silica rules Cal/OSHA began enforcing its new silica rules on Sept. 23, 2017 for the construction industry, and now the rules are in full effect for contractors and general industry,
Last week we brought you the first five laws, trends and regulations that will affect businesses in 2018. This is part with the remaining five. Silica rules Cal/OSHA began enforcing its new silica rules on Sept. 23, 2017 for the construction industry, and now the rules are in full effect for contractors and general industry,
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