Get the latest in print & creative agency business updates, trends, and inspiration from VMA.
by Margie Dana I’ve discovered something interesting about commercial printers’ web sites: often it’s their page of Sample Products, AKA “Gallery,” that is most important. Here’s why. If the site copy elsewhere doesn’t make it clear to visitors what you’re really good at, and what types of printing you do, the Gallery Page can tell
Donald Trump’s first act after assuming the presidency was to sign an executive order that authorizes federal agencies to scale back as many parts of the Affordable Care Act as possible within the confines of the law. The executive order does not abolish the landmark legislation, but sets the stage for agencies to act immediately
Donald Trump’s first act after assuming the presidency was to sign an executive order that authorizes federal agencies to scale back as many parts of the Affordable Care Act as possible within the confines of the law. The executive order does not abolish the landmark legislation, but sets the stage for agencies to act immediately
Donald Trump’s first act after assuming the presidency was to sign an executive order that authorizes federal agencies to scale back as many parts of the Affordable Care Act as possible within the confines of the law. The executive order does not abolish the landmark legislation, but sets the stage for agencies to act immediately
By Margie Dana Almost exclusively, my clients are in the printing industry. When I ask a new client what makes his or her commercial print company special, I hear “Service” a lot. They say this with conviction. But there’s some bristling when I question them on what exactly they mean. I can’t help it;
By: Steven Heller Roger van den Bergh of Onoma LLC, an identity and media design firm in New York City, gave himself a painstaking challenge: Design a new MTA Subway map for the city. He released the new design at the beginning of 2017. The brochure below contains the following text: “After countless delays and
By: Steven Heller Roger van den Bergh of Onoma LLC, an identity and media design firm in New York City, gave himself a painstaking challenge: Design a new MTA Subway map for the city. He released the new design at the beginning of 2017. The brochure below contains the following text: “After countless delays and
So what kind of career should you expect to have in future? By Rob Peart Hey, so you’re a monk. It’s about 1440AD and you’re just chilling out in your quarters, listening to a bit of chanting through the stone walls, practicing your black-letter while you digest your dinner. You’ve got a killer commission coming
You should hope it never happens to your organization, but unfortunately, a crisis can strike any company at any time. But if your business suddenly became embroiled in a crisis, would you be prepared to handle it? If you were putting out fires, or a major conflagration, and you didn’t have a crisis management plan
For many business owners, these days, it feels as though social media is a rapidly moving target. And for good reason: Social media is turning out to be one of the fastest-changing industries around. Which means that, if your business is going to be competitive in the months to come, you’ve got to be relevant
To complete your application please provide the referring teachers information in the form below. The referring teacher’s email must be associated with an accredited Northern California college.
Sign Up to Start Receiving Chronicles
