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Technology is the bridge that connects you to your customers. And with printing and labeling, the industry still remains relatively generic. That’s why Rafi Albo, owner of SEGMARKETING demonstrated how his company is bringing physical packaging into the digital world and the role that digital printing plays in that equation at the third annual Digital
There is a fundamental disconnect between the wealth of digital data available to us and the physical world in which we apply it. While reality is three-dimensional, the rich data we now have to inform our decisions and actions remains trapped on two-dimensional pages and screens. This gulf between the real and digital worlds limits
There is a fundamental disconnect between the wealth of digital data available to us and the physical world in which we apply it. While reality is three-dimensional, the rich data we now have to inform our decisions and actions remains trapped on two-dimensional pages and screens. This gulf between the real and digital worlds limits
There is a fundamental disconnect between the wealth of digital data available to us and the physical world in which we apply it. While reality is three-dimensional, the rich data we now have to inform our decisions and actions remains trapped on two-dimensional pages and screens. This gulf between the real and digital worlds limits
There’s a newcomer to OSHA’s top 10 list of violations that it cites every year: Fall Protection – Training Requirements. While physical fall protection violations, like failing to install guard-rails or provide fall protection equipment, continue to feature at the top of the list, this is the first time that training requirements as a stand-alone
Christina Barbuto has Crohn’s disease, a debilitating gastrointestinal disorder. Her physician prescribed medical marijuana to treat the symptoms, as allowed by Massachusetts state law. When she interviewed for a job that required a drug test, she informed her would-be supervisor of her condition and prescription. The supervisor assured her that this would not be a
By Summer Gould “Mailboxes in ivy,” Creative Commons license. | Credit: Flickr by Ryan McFarland Many organizations are familiar with agility strategy, but have you considered how you can create agile direct mail campaigns? Why should we even consider this for direct mail, because agile means we can quickly adapt to changing circumstances to stay ahead of the competition? Are you
By  Cory Francer, editor-in-chief of packagePRINTING. Rafi Albo of SEGMARKETING presents at the Digital Packaging Summit. On the second day of the Digital Packaging Summit, Rafi Albo, owner of SEGMARKETING, demonstrated how his company is bringing physical packaging into the digital world and the role that digital printing plays in that equation. Finding ways for packaging to provide
Studies show that for every major workplace injury or fatality, there are nearly 10 minor injuries – and more than 30 accidents that lead to property damage. Capturing data even on minor safety incidents can be critical in informing efforts to prevent much greater dangers in the future. This item sets out the areas on
St. Joseph CMO Michael Chase highlights creative and unique print applications. At the Distinguished Leader Session, Michael Chase, chief marketing officer for St. Joseph Communications, provided highlights from the company’s “2018 Print In a Digital World” trend report. St. Joseph compiles these trend reports as a service. Chase’s presentation ran down more than two dozen
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