logo-VMA-webformat
Search
Close this search box.
Search
Close this search box.
Search
Close this search box.

New:

Free On-demand Virtual Print Production Training for VMA Members’s Employees

Benefits

VMA Contact

Get more details on how to access these programs and benefits or how to become a member.

info@visualmediaalliance.org
800-659-3363

Get an
Insurance
Quote

Print University Course List

Intro to Production Printing

  • Brief History of Printing
  • What is Production Printing?
  • Analog vs. Digital Printing
  • Print 101: Electrophotography
  • Print 101: Offset Lithography
  • Print 101: Inkjet
  • Print 101: Gravure
  • Print 101: Flexography
  • Print 101: Screen Printing
  • Industry Speak: Acronyms & Jargon
  • Paper 101
  • Print 101: Wide Format Printing
  • The World of Inks and Their Uses
  • Importance of Print in Today’s World

Inside the Print Shop

  • Commercial Printers
  • In-plant Printers
  • Direct Mail Printers
  • Transactional Printers
  • Publication Printers
  • Packaging Converters
  • Sign Printer

Operations of a PSP

  • Commercial Printers
  • Sign Shops
  • In-plant Printers
  • Direct Mail Printers
  • Transactional Printers
  • Publication Printers
  • Packaging Converters
  • Control the Chaos of Costs

Selling Strategies

  • Commercial Printers
  • In-plant Printers
  • Direct Mail Printers
  • Transactional Printers
  • Sign Shops
  • Franchise Printers
  • Online

Vertical Markets for Print

  • Education
  • Financial and Insurance
  • Healthcare and Pharmaceutical
  • Manufacturing
  • Non-profit
  • Government

Print Workflow and Processes

  • Preflighting 101
  • Imposition 101
  • Primer: Software & Functions
  • Primer: Key Workflow Processes
  • Primer: Design Considerations
  • Job Onboarding
  • Estimating, Quoting, & Ticketing
  • Preparing Data Part 1
  • File preparation (Prepress)
  • Proofing and Approval
  • Digital Front Ends

Print Workflow and Processes

  • Folding
  • The World of Finishing
  • Embellishments
  • Trimming and Cutting
  • Mailing
  • Binding Methods
  • Converting
  • Finishing for Wide Format
  • Designing for Mailings
  • Preparing Data Part 2
  • Datastreams
  • Tips for Walking Your Workflow

Market Update

  • 2023 Q1 Market Update
VMA is the partner you need to build, innovate, grow, and protect your business.

2024 Student
Scholarship Application

To complete your application please provide the referring teachers information in the form below. The referring teacher’s email must be associated with an accredited Northern California college.

2024 Student
Scholarship Application

Sign Up to Start Receiving Chronicles

Contact me for the next session

Contact me about the next Print 101 class

Subscribe

Get a Free eBook on using Ancilliary Benefits to Retain Employees